OK, tomorrow I’m posting the first part in my mini-series on blogging, and using a blog as a launching platform for an online business, but right now I just want to share a really cool free resource with you…

I’ve been doing a lot of PPC recently, in particular I’ve been using Adwords to drive traffic to my web design seminar signup page, and a separate affiliate promotion.  I’ve been consuming every morsel of information I can find on the subject from books (Perry Marhall’s Ultimate Guide is my favorite) to articles, ebooks, blog posts and videos in order to increase my CTR and keep my costs down.  Well, what I just found this morning is something I wish I had when I started because it’s one of the best resources I’ve come across on the subject of PPC and Adwords, and it’s really easy to get your head around…

Basically it’s a completely free 5 part series on using Adwords, and you can get your free copy here.

Now don’t let me hear you saying you never get anything good for free!

If you’re not sure whether you ought to be using PPC, just remember that it is without doubt the fastest way to drive traffic, and can literally have you in profit in hours (rather than in weeks or months from SEO).  Even if you’re concentrating on generating your own traffic by creating content (which is what we’ll be talking about in the blogging series) you should still learn PPC as it’s a great tool for testing new markets, promoting affiliate products, and getting an extra stream of traffic and income!

See you tomrrow for the start of the blogging mini series…