The success of your online business, no matter what model you use, relies on one thing – traffic. There are essentially two ways to get that traffic: pay for it (PPC, CPM advertising etc.) or get it free (which essentially boils down to SEO). SEO simply stands for Search Engine Optimisation and is the process of making your website more ‘valuable’ to the search engines and hence likely to rank higher for your keyterms. Here are my top 5 free tools to help in the SEO process:
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