Everyone knows what Twitter is all about right?  It’s a micro-blogging platform, allowing you to keep in touch with yoru customers by posting snippets of information day after day after day… isn’t it?

Well let me tell you something about Twitter.  If you want to use Twitter to really help your business, you shouldn’t be talking – you should be LISTENING!

That’s right, while Twitter is a great tool for getting your message across to your customers, it’s an even better tool for getting valuable information FROM your customers.  A few minutes spent searching on selective key phrases on Twitter and you’ll know exactly what your customers are thinking, what they want, what they are concerned about, and how you can improve your products or services to best meet their demands.

Since 2006 Twitter has grown to be a major player in both social media and real time search.  With over 4 BILLION Tweets in the first quarter of 2010, there is an absolute goldmine of information just waiting for you in the archives.

Planning on promoting that new product launch this week?  Then user Twitter to find out what your customers think about it, what other affiliates are giving away as bonuses, and what the reviewers are saying.

Thinking of adding a new feature to your main product?  Then ASK your followers what changes they want!

Twitter is an incredibly powerful tool, far too powerful to be used only for spewing out a constant stream of updates in 140 character snippets.  Use it to really listen to what the market wants, then align your offers to the market’s needs and you can’t fail!