Yesterday one of my mastermind group members asked about who was using Twitter and so this morning I wrote up a quick case study for them, and thought it would also be a good idea to post it here. Note that I am NOT a Twitter expert, and I don’t have a massive list of followers, but I do get traffic from it on a regular basis using a very simple technique and here’s how…

So yesterday afternoon I posted an article on Flash Games Classroom. (Note – This was actually an article I wrote a few weeks ago and submitted to Ezinearticles. It has had a 14% clickthrough rate and a reasonable number of views, so I rewrote that article, updating it slightly for a different audience, so it took about 5 minutes to do the whole post!)

You’ll notice that page has a Tweet Meme “Retweet” widget right at the top, so after posting I used that to Tweet the article to my Flash games Twitter account (about 700 followers). Since then, the page has been retweeted a further 4 times by visitors, and so far over 100 unique visitors have come to the article from Twitter, so 100+ targetted visitors in the first 24 hours for 5 minutes work – not too shabby!

Note that the retweet widget is key – I sent my tweet out to only a small number of followers, but it has the potential for being retweeted by someone with a massive list! You can increase the chances of this happening:

1. Make the content high quality and unique
2. Make it easy for the retweet – have a retweet widget on the page, and keep your own original tweet short (leave room for “RT @yourname ” !!!)
3. Use the retweet widget yourself to send the first tweet
4. Retweet other people’s content – they will be more likely to retweet back!
5. Get follwers who like to retweet! I do this by adding active retweeters myself (I search for “RT learn flash games” for example to find people who have retweeted content containing the terms “learn” “flash” and “games”)

So there you go, a very quick and easy method for getting highly targetted traffic from Twitter on demand!

Anyone got more tips, post them here!