How many times does a prospect need to see your offer before making a purchasing decision? Once? Twice? Three times? In fact, the figure for most industries is 7 times. That means if you are simply throwing up a post, an article or an advert and expecting conversions you’re leaving serious money on the table.
People buy after repeated brand exposure. That’s why companies like Coca Cola and MacDonalds still spend millions of dollars on their advertising (Coke’s annual advertising budget is reported to be $1.6 billion!) even …

Writing articles is a fantastic way of generating traffic and marketing your business, but like most things there are good and bad approaches. Here are my 7 top tips to get the most out of your articles:
1. Write an author bio
This is the first vital step – to promote your site you need to write a short, catchy authors bio with a link back to your site. Tell your readers a little about you and warm them up – people are much more likely to buy from you …